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Experian Marketing Services

6th Floor
80 Victoria St London
SW1E 5JL
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Online Profile
Experian Marketing Services provides powerful data and insight online and offline, together with the people and technology to act on it. We help clients make better marketing decisions at the right time – taking complex problems and delivering simple solutions. Meet us at stand C17.
Product Information
28 Dec 2011
Mosaic UK
Experian Mosaic UK is a geo-demographic segmentation that gives you a comprehensive view of your consumers – both now and in the future. Equipping you with a deep understanding of your customers, it enables you target, acquire, manage and develop profitable relationships and improve business results.

Mosaic UK gives you a consistent methodology for gaining a pinpoint understanding of individuals in today’s multi-channel environment. In addition to understanding your customers in the offline world, Mosaic UK enables you to identify and reach your most valuable customers through addressable online advertising.
17 Dec 2011
Hitwise
Experian Hitwise is the leading online competitive intelligence service, relied on by 1,500 global clients to make smarter online marketing decisions every day.

Uncover your competitors' online marketing strategies. Monitor their performance, identify keyword opportunities to improve your search marketing campaigns, and glean critical insight into your online audience to help you acquire, retain and grow your customer base.
03 Jan 2012
CheetahMail
Experian CheetahMail is the preferred marketing communications solution of choice for the world’s top brands.

With the industry’s largest client services team, sophisticated digital marketing technology and over 13 years experience, Experian CheetahMail helps marketers maximise the relevance and precision of their communications via email, mobile and social. Our global client base includes the world’s most recognisable brands, including Hilton Hotels, House of Fraser, ITV and Panasonic.
20 Jan 2012
Digital Advertising Services (DAS)
Digital Advertising Services (DAS) is at the forefront of providing data, insight and segmentation across all digital channels with the aim of improving the relevancy of consumer advertising.

We provide:
- Advertisers: Improved targeting and ability to communicate to their customers in a consistent way across all their advertising channels

- Consumers: More relevant advertising, improved online experience

- Websites (media owners): Ability to make more money from their inventory.
28 Dec 2011
iMarketer
Experian iMarketer is a high performance, multi-channel analytics, reporting, modelling and campaign management database solution. A wealth of customer, account, transactional and product data can be integrated in one single database together with Experian’s extensive range of enrichment and prospecting data to achieve highly targeted and timely customer engagements.
28 Dec 2011
Experian Link
Creating a single customer view for each and every customer can only happen if all data and information about them is integrated and stored, as one consolidated record on your customer database.

Experian Link is intuitive data quality management software that provides the foundation from which organisations can build this consolidated single customer view to enable multi-channel customer engagements.
19 Dec 2011
pH
Experian pH help you to grow a profitable customer base through dynamic profiling of the B2B market, identifying the best B2B opportunities that lie within it, the strategies required to ensure success and delivery of the most comprehensive data available to implement them. At Experian pH we take complex problems and deliver simple solutions through data, insight and technology.
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