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| Data | CRM | Direct | Digital |
| The Case For Email Automation Increasing Relevancy & Revenues while Reducing Costs | ||||
Seminar Details o Save time and employee workload during import/export of mailing lists and email campaign creation o Reduce errors by minimizing human interaction during email marketing processes o Discover new methods to create email campaigns more relevant to subscribers o Increase email marketing ROI with automated processes |
| SPSS |
| Data | Data Analysis, Address Management, Database Integration, Business Intelligence, Data Management Software, Marketing Research, Customer Insight.... |
| CRM | Customer Intelligence, Campaign Management Software, SaaS, Customer Analytics, eCRM, MRM, Sales Force Optimisation, Marketing Automation..... |
| Direct | List Management, Mailing House & Fulfilment Services, Telemarketing, Lead Generation, DM Agencies, Digital Printing Solutions, Promotions & Incentives..... |
| Digital | Email Marketing, Social Media, Web 2.0, Pay-per-click, Mobile Marketing, SEO, Affiliate marketing, Web Analytics, Interactive Advertising, eCommerce..... |