We go back to basics with customer relationship management and take a look at how CRM makes a real impact to marketers today - enabling companies to make targeted, compelling and timely marketing decisions.
Hear how CRM can help you:
• Design, execute and manage effective campaigns, on time and on budget
• Deliver high-impact communications that send the right message to the right people, at the right time.
• Improve the effectiveness of your campaign tracking, lead management and budgeting tools
• Key trends for 2013 and beyond