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Technology for Marketing & Advertising - 26/27 February 2013, Earls Court 2, London UK

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How can MRM fuel marketing as the client powerhouse? Learn how to achieve marketing efficiency & the keys to success!

Date:  27 February 2013
Time:  10:00 - 10:30
Theatre:  CRM & Multi-Channel Theatre

Achieving marketing efficiency is a current, common challenge for any business.  We explain how MRM can address your business challenges, and share how Volvo have used BrandMaker MRM to deliver a solid business case that underpins their marketing teams for future growth.  To round things off, we’ll also give advice as to how you can get your MRM implementations right first time!
 

Speakers:  Emily Chadwick, Managing Director, Marketing Logic
 Paul Walder, Content Distribution - Media & Properties, Volvo
Case Study:  Volvo
Topic:  Marketing Resource Management
Session Code:  MC08

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