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IDM Academy

Back by popular demand, the hugely popular IDM Academy, will again be returning to TFM&A.
 

This is your chance to sample the renowned and respected IDM training experience for free! Academy sessions are short, sharp skills boosts, delivered by expert marketers - whose real-world experience you can learn from and whose advice you can use. You’ll leave brimming with ideas you can action the minute you’re back in the office. If not sooner!


Academy sessions at TFM&A

Taking place within the relevant seminar theatres on the TFM&A, OA&A and DMX showfloor, the IDM Academy sessions are highlighted in the Event Guide with the IDM logo so that you can easily locate them.


The IDM Academy sessions are all taking place on Day 2 of the show - Wednesday 29th February 2012

Search Marketing Theatre
10.00-10.30am: Tips & Techniques to Optimize the Indexing of Your Website in Google and other Search Engines
Mike Rogers, Managing Director, Optimize Search Marketing and IDM Course Director


Social Media Theatre
10.00-10.30am: Session title to be confirmed
Joe Edwards, Digital & Social Planner, OTM Wave and IDM Course Director


Online Advertising Theatre
3.00-3.30pm: Men are from Mars: How online advertisers can target women more effectively
Gail Parminter, Creative Director, Madwomen and IDM Guest Speaker


You can also visit The IDM on their stand to find out more about their qualifications and training, and ask any questions you may have.


About The IDM

Europe's leading body for the professional development of direct and digital marketers, The IDM offers a wide range of up-to-the-minute training courses, bespoke training solutions and internationally recognised qualifications, all devised and delivered by expert, real-world marketers and which complement an annual programme of forward-thinking events and conferences.

IDM logo


Rapidly changing technologies, unprecedented customer power and the constant need to be accountable mean your skills need to be pin-sharp, up-to-the-minute and fit for purpose for today’s marketing. The IDM is the UK’s only Institute for the professional development of direct and digital marketers, offering a broad range of practitioner-taught training courses and the first ever digital marketing qualifications.

 

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Quick Links 2013 Dates and Location Contact Us
     
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26-27 February 2013
Earls Court Two
09:30 - 17:30

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E: tfminfo@ubm.com
T: +44 (0) 20 7955 3953