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The CLE Group becomes early adopter of the most advanced printing solution

The CLE Group is one of the first printing companies in the UK to install the most advanced sheetfed digital solution – the HP Indigo 7000. In addition to meeting basic capacity needs for a company with strong growth, CLE has three crucial requirements for the new press:

1. Match or exceed offset quality to give a cost benefit to customers traditionally forced to put quality before value on shorter runs

2. Push the cost crossover point far deeper into offset territory than previously possible

3. Have the processing and production power to run variable data print jobs (VDP) for huge databases at a similar cost to static (all sheets the same) jobs.

With its powerful engine for high-volume production of static jobs with run lengths ranging from one-of-a-kind pieces up to thousands, as well as variable data jobs for hundreds of thousands of recipients, the Indigo 7000 meets these needs.

Who benefits?
With the powerful combination of offset quality, productivity, economy and versatility, the 7000 puts CLE in a position to broaden the spectrum of customers who will see real and immediate benefits. Book publishers (and printers), direct mail houses, photo speciality businesses, digital service providers, marketing service providers (particularly integrated solutions providers), commercial printers and any other business with a requirement for static or variable print will see new advantages from CLE’s services.

“CLE has been running Indigo presses for over fifteen years,” says Jamie Wardley, Managing Director of the group. “In that time we have seen, and influenced, a change in perception towards digital print and the benefits it brings. Our second generation machines showed that the ElectroInk technology could challenge offset quality, bring cost benefits for shorter runs and give us a degree of VDP ability. The third generation changes the conversation entirely.
“The HP 7000 is able to print at offset quality on a huge range of standard substrates with outstanding consistency, so we are having fewer conversations about the medium and many more about the benefits of our solutions. I don’t believe there is another digital solution out there for which this is the case.”

The diversity of CLE’s solutions will drive work to the machine in three distinct ways:

1. Bespoke workflows created to allow customers with their own (for example, marketing) technologies to stream static or VDP jobs directly to the press at highly economical rates.

2. General print work that would have formerly been printed offset due to cost or print quality.

3. Through the range of supporting technologies and services CLE offers its customers, including: marketing services; variable data printing and integrated direct marketing campaigns; web2print; print on demand and inventory control / fulfilment services.

With its commitment to bringing value and added benefits to its customers, CLE is the ideal print and digital solutions partner.


Media Contact:
Kylie Swales
CLE Group
Tel: 0845 643 4558
Email: kswales@cle.co.uk
Web: www.cle.co.uk

About CLE Group
CLE Group, established in 1974 is one of East Anglia’s leading suppliers of digital print and integrated marketing services. CLE’s philosophy is to train and support specialist teams within the company to support market and industry sectors. CLE’s studio alone has a staff of over 20 designers. For more information see http://www.cle.co.uk

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