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The IDM Academy

 

IDM

Presented by:

Back by popular demand for 2007, the IDM Academy offered a series of FREE expert briefings covering all aspects of digital, data & direct marketing strategies.

2007 Timetable

  Day 1   Day 2
10.30-11.00 USABILITY
Customer Experience Management for Strategic Gain
10.30-11.00 MULTICHANNEL MARKETING
Database Marketing in a Multichannel World
11.30-12.00 MOBILE MARKETING
The Mobile Channel: Reality & Potential
11.30-12.00 EMAIL MARKETING
Interactive Email Marketing - Objectives and Obstacles
12.30-13.30 KEYNOTE 12.30-13.30 KEYNOTE
14.00-14.30 SEARCH ENGINE MARKETING
Next Generation Best Practice Search Engine Marketing
14.00-14.30 DIGITAL MARKETING
Reaching Your Digital Target

15.00-15.30 ONLINE ADVERTISING
Direct Marketing for Web 2.0
15.00-15.30 WEB ANALYTICS
How Do You Really Get ROI from a Web Analytics Tool?
16.00-16.30 EMAIL MARKETING
Making the Most of Email Marketing By Putting It in Its Place 
16.00-16.30 e-CATALOGUES
e-Catalogues Generating Increased Catalogue Distribution & Conversion Rate
 

 

Seminar

Speaker

Seminar


Don't forget - there is more education in the Learning Zone!

Icon 40 FREE seminars

Icon 2 FREE keynotes from industry experts

fast track experience

 

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