eCommerce & Content Management Theatre eCommerce & Content Management Theatre
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eCommerce & Content Management Theatre

Sponsored by:

 
Sitecore
 Auros


Day 1 - Tuesday 23 February

 Time  Subject  Title Company & Speaker
10.00 - 10.30 Content Management Web 2.0 CMS The Next Big Bang! How content management systems can be designed to be used in a community context
Finlay Carmichael, Consulting Director, C2 Software
11.30 - 12.00 eCommerce Improving website performance in e-gaming. Best practices & examples from real customer successes!
 
Alan Hawley, Industry Sector Manager, Gomez
12.30 - 13.00 Hosted & Managed Services A smarter way to solve your demand spikes! Virtualisation and Cloud Computing means no more forecasts and campaign sites that stay up right through the spikes.
Case Study: Kiss FM, Carlsberg, Brady Homes/Extreme Home Makeover, Keta Keta
Matthew Johns, EMEA Product Marketing,
Rackspace
13.30 - 14.00 Digital Asset Management Dalziel and Pow’s deployment of Extensis Portfolio Server; a powerful solution for efficiently tracking, accessing and sharing digital marketing assets
Case Study: Dalziel & Pow
Richard Bamford, European Business Director, Extensis Europe & Andy Townsend, Image Resource Manager, Dalziel & Pow
14.30 - 15.00 Content Management Software / Web 2.0 Online brand integrity  - how do you protect it when you cant control it? Here how Boots used web 2.0 tools to ensure its brand remains intact
Case Study: Boots
Alastair Mitchell, Co-Founder & CEO, Huddle.net
15.30 - 16.00 Customer Conversion & Retention 5 Ways to Improve Your Online Conversion Rates by Better Understanding Your Visitors  Simon Bartolo, Managing Director,
Sitecore UK

Day 2 - Wednesday 24 February

 Time  Subject  Title Company & Speaker
10.00 - 10.30 Content Management Software The changing face of WCM- Hot trends and hot topics John Goode, Operations Director, Auros
11.30 - 12.00 Website Design 7 key strategies for delivering multi-channel experience that will engage consumers
Case Study: O2
Rene Hermes,
VP Marketing, Coremedia
12.30 - 13.00 eCommerce Profiting from personalisation - drive profits in a downturn & increase campaign response rates by 40%
 Michelle Crouch, Managing Director, THE SOURCE Marketing Group
13.30 - 14.00 Payment Processing & Security 5 ways to improve international revenues through smart consumer payment strategy. Learn how payment strategy can effect your bottom line when marketing at home or abroad
Brian Weekes, VP Business Development, PacNet Services (Europe) Ltd
14.30 - 15.00 Content Management Software Digital Engagement - Content is still King. The importance of good content management and governance as a platform for engaging your website visitors
Ian Truscott, Vice President WCM Product Strategy, Alterian
15.30 - 16.00 eCommerce Web 3.0: How semantic search, guided selling solutions and the Semantic Web are revolutionizing Online-Marketing and E-Commerce. Markus Linder, CEO, Smart Information Systems


Please note: The seminars are on a first-come first-served basis and are subject to change

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Sponsors include
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Exhibitors include
Data   Data Analysis, Address Management, Database Integration, Business Intelligence, Data Management Software, Marketing Research, Customer Insight....
CRM   Customer Intelligence, Campaign Management Software, SaaS, Customer Analytics, eCRM, MRM, Sales Force Optimisation, Marketing Automation.....
Direct   List Management, Mailing House & Fulfilment Services, Telemarketing, Lead Generation, DM Agencies, Digital Printing Solutions, Promotions & Incentives.....
Digital   Email Marketing, Social Media, Web 2.0, Pay-per-click, Mobile Marketing, SEO, Affiliate marketing, Web Analytics, Interactive Advertising, eCommerce.....